The new mixed-use development will create a new gateway along the route to the Grand Mosque for pilgrims from the world over.
Head of studio and senior executive partner Luke Fox said: 鈥淲e are absolutely delighted to have won the competition. Makkah is one of the most unique cities in the world. As the home of the Holy Kaaba - the holiest site in Islam - it presents a special challenge and honour for any developer and architect. Our design sets out to create an innovative building form that will be respectful to the scale and importance of the Grand Mosque.鈥�
The scheme addresses the shortage of accommodation in Makkah in response to the rapid growth in visitor numbers. The orientation of all rooms and apartments maximise and optimise views towards the Holy Kaaba 鈥� the main focal point for every visitor. Every room has a dedicated space for private prayer and contemplation that provides direct views to the Grand Mosque and Holy Kaaba.
Fox added: 鈥淥ur endeavour has been to make the experience special and appropriate to its unique location. The design follows a philosophy of 鈥榣uxury with humility鈥� with an understated elegance throughout the development. On behalf of all the design team I would like to thank Jabal Omar Development Company for choosing to work with us. We are incredibly eager to begin work on the next stage, and look forward to a successful collaboration.鈥�
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